By joneilortiz on December 19, 2008
In a story related to yesterday’s post on the new NYC Transit window ads, it was noted that the semi-transparent film on which these ‘wrap ads’ are printed is manufactured by 3M for specifically that purpose.
Paul J. Fleuranges, a spokesman for New York City Transit, said the agency hoped that the film, called Scotchcal, would [...]
Posted in Advertising | Tagged Advertising, Design, perception |
By joneilortiz on November 26, 2008
If animal scientists have traditionally assessed primate “intelligence” with explicitly anthropocentric criteria — language capacity, for instance — it should also be pointed out that these assessments have been carried out at the neglect of the ways in which animals actually do experience the world. As Kaplan & Rogers (2002: 502) recently observed:
“In the main, [...]
Posted in New Media | Tagged animal science, animals, perception |
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